Grab their attention with a relevant message or offer
To develop a series or personal, relevant messages, use the assembled profile data or available customer history to communicate directly to the target audience with a specific call to action.
- A card or letter with the recipient’s name (Personalized Picture Card) containing a message from their Sales Rep or a request to start a 1-1 dialog
- A gift box and/or enclosed card labeled with the recipients name that includes an entry into a prize drawing if they respond by answering a few questions
- A customized landing page that contains images and content related to an offer for a product or service
